Knowledge Base

SEO friendly web design plays an important role in making the website more popular in search engines. An SEO friendly website is one which is optimized through different on page SEO techniques.

If a website is well designed by professional web designers, but it is not SEO optimized then it can’t perform well in search engines. So, an SEO friendly web design is very important to for a website to be easily crawled and indexed by search engines.  Here are some of the important points by which you can easily give an SEO friendly design to your website.

1. Use of Title Tag: Title is the most important element of a web page, which should be written with due care. Title must include the most important keywords of a web page. Sometimes we see the web pages which only contain company name in the title tag, which is not correct from SEO point of view. Titles are first crawled by search engines, so it must include the keywords that you want to rank in search engines.
2. Meta Tags: Meta tags contain meta keywords and description. In meta keywords tag you can place all the targeted keywords and key phrases of that page and meta description tag contains a brief about the web page.
3. Heading Tags: Every web page must contain one heading tag which is written in H1 tag of HTML. Most targeted keyword of the web page is written in H1 tag. After this less important keywords or secondary keywords can be written in H2 and H3 tags.
4. Image Optimization: To optimize images, alt tag is used. Important keywords or key phrases are written inside the alt tag to describe the image. Images can’t be read by search engines, but an alt tag can well describe an image to search engines. And then search engines can easily read the image through its alt text.
5. Sitemap: Sitemap is very important for a website specially when you have a dynamic site or a site with thousands or lakhs of pages. Websites with large number of pages and dynamic sites can’t be easily crawled by the search engines. To overcome this problem xml sitemap is used. XML sitemap helps in crawling all the web pages of a website very easily.

This entry was posted on Monday, September 13th, 2010 at 6:23 am and is filed under Web Design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.